Chocolatey is what APT and YUM is to linux. In other words it installs software from a repository to windows. Combining this with ansible is very powerful.
Copy this command to windows to install Chocolatey
@"%SystemRoot%\System32\WindowsPowerShell\v1.0\powershell.exe" -NoProfile -InputFormat None -ExecutionPolicy Bypass -Command "iex ((New-Object System.Net.WebClient).DownloadString('https://chocolatey.org/install.ps1'))" && SET "PATH=%PATH%;%ALLUSERSPROFILE%\chocolatey\bin"
After you installed Chocolatey it becomes super easy to deploy software. Try this: Open a command line and type thischoco install notepadplusplus